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Making a video with Adobe Rush


Here’s a video I made in a couple of hours, my first time using Adobe Rush for iPad.

The footage was all videos I had previously taken of my husband’s beehive and the bees in our garden.



To begin I simply imported all the video clips I could find on my phone about bees into Adobe Rush.


I then played the full movie a couple of times to see which clips looked good and worked well together.


There were a couple of shots that went for too long so I used the scissor tool to cut them shorter and delete the unnecessary sections. I did this with the scene of the bees on the flowers as it was quite a long clip.


I also used the scissor tool to edit out parts that looked bad. For example the bee cleaning itself in the last clip went in and out of focus so I trimmed off and deleted the out of focus part.


I was starting to get a feel of the overall idea at this stage, so I dragged the clips around to show the beehive at the start then the bees feeding and drinking and lastly the bee cleaning itself. I thought this was a good way to organise the video as it anthropomorphises the narrative of a bee going through the day.


I felt as though starting the video at the beehive was a bit too clunky and not very artistic. It also didn’t leave much time for an introduction. I found the clip of me panning through the grass on my phone and thought it would match the aesthetic of the video.


The clip of panning through the grass was very long and slow, so I used the speed tool and sped it up to 470%. I didn’t simply cut the video shorter like I had with other clips because I liked the movement and wanted to keep the full journey across and then up over the grass.


At this stage I added a title using the graphics section to introduce the film. I played around with the size and font a bit until I found something I liked. I also arranged the title so that there would be a short gap before it started, but it would stop as soon as the scene changed to the beehive.


The noise was a bit distracting as it cut from scene to scene so I muted the audio of all the video clips and used the add function to add audio. In the audio library there was a track with birdsong and nature noises which I used.


Again I used the add function but this time I added a voiceover. I wrote a short script and practiced a couple of times over the video before recording to try to get the timing right.


The video was very tall and there wasn’t a lot of action at the top and bottom of the frame so I used the transform tool to easily change the aspect ratio from 9:16 to 4:5. I like the way this looks more, even if it won’t be ideally suited to viewing on a mobile phone. The element of design space is used better and makes the video more intimate and inviting.


At this stage I had made a cute little video about bees, but I felt as though it wouldn’t have much of an impact on the viewer aside from enjoyment. I copied the title clip, moved it to the end and changed the text. I tried to keep the message short and snappy, to make the viewer think, wonder and hopefully take action.


At this stage I still wasn’t 100% happy with the video. There were a lot of things that I could have tweaked- such as the voiceover quality and adding fades and trying out visual effects but I will save that for another day.


 

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Reference: Boland, J., 2019. Australia, Our Bees Are Dying. [online] Thecityjournal.net. Available at: <https://thecityjournal.net/data-journalism-2019/australia-our-bees-are-dying/> [Accessed 5 August 2022].-journalism-2019/australia-our-bees-are-dying/> [Accessed 5 August 2022].


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